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Verzekerden positief over invloed van zorgverzekeraar op gezond gedrag.

Bes, R.E., Reitsma-van Rooijen, M., Curfs, E.C., Jong, J.D. de. Verzekerden positief over invloed van zorgverzekeraar op gezond gedrag. TSG: Tijdschrift voor Gezondheidswetenschappen: 2013, 91(8), p. 467-470.
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Healthy behaviour, such as exercise and not smoking, is being increasingly emphasized in current society. Health insurance companies are anticipating on this by, for instance, rewarding enrolees who display healthy behaviour such as quitting smoking or joining a gym. But how do enrolees feel about their health insurer trying to influence their behaviour and how do they feel about rewarding enrolees who display healthy behaviour? Results from this NIVEL questionnaire study show that enrolees are quite positive about their health insurer trying to promote healthy behaviour. However, enrolees are not very positive about rewarding enrolees who quit smoking or start exercising. Enrolees who have high self-reported health status are more positive about this rewarding system compared to enrolees with lower self-reported health status. Most enrolees do not agree that enrolees who already have a bad health should pay more for their health insurance. Many enrolees do agree that enrolees who display unhealthy behaviour such as smoking or being overweight should pay more for their health insurance. This raises an important ethical discussion. (aut.ref.)
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